Looker Studio Connector - AI Visibility Data | Trakkr
Your AI visibility, in Looker Studio.
Pull visibility scores, citations, competitor rankings, perception, crawler activity and live AI traffic from Trakkr straight into your Looker Studio reports. 17 datasets, live refresh, no code.
Scale plan · live refresh · no code.
AI Visibility · Looker Studio
Nike · Last 12 weeks
Visibility
42% ▲ 6 pts
Citations
1,284 ▲ 12%
Crawler visits
8,640 ▲ 23%
Visibility over time · last 12 weeks
Mar 24 Jun 13
Citations by model
ChatGPT
38
Perplexity
31
Gemini
22
Claude
18
Competitor rankings
| Rank | Competitor | Score | Change |
|---|---|---|---|
| 1 | Adidas | 48 ▲ 9 | |
| 2 | Nikeyou | 42 ▲ 6 | |
| 3 | New Balance | 31 ▲ 2 | |
| 4 | Puma | 27 ▼ 1 |
How it works / Three steps
- Generate an API key
Create a personal API key from Settings → API in your Trakkr dashboard.
sk_live_••••••4f8a
- Add the data source
Open the connector in Looker Studio, paste your key, and pick a brand and dataset.
Brand · Nike ▾
Dataset · Visibility ▾
- Build your reports
Drag fields onto charts. Scores, citations, rankings and perception refresh on their own.
What you can pull / 17 datasets
- Visibility
- Over time
- By AI model
- By prompt
- Citations
- Full list
- Analytics
- By AI model
- Competition
- Rankings
- Share-of-voice heatmap
- Perception
- 20+ metrics
- Model performance
- Prompts
- AI crawlers
- Visits over time
- By bot
- Top pages
- Live visitors
- Visits over time
- By AI source
- Top landing pages
17 datasets
8 AI models
Tracked across
Requirements / Three things
Scale plan or higher
An active Trakkr account on Scale or above.A personal API key
Generated from Settings → API in seconds.A Google account
Anything with access to Looker Studio.
Data privacy
The connector authenticates with your personal API key and only reads data from your authorized brands. Nothing is stored outside Trakkr and Google's infrastructure, and your key lives in your own Google account's user properties — never shared.
Support
Start with the documentation — it covers setup, every dataset, and the common gotchas. For bugs or feature requests, our support team is one click away.